BBC adds two channels in Korea

British broadcaster in first pact with SK

HONG KONG -- BBC Entertainment and BBC Lifestyle will Wednesday launch on South Korea's SK Broadband platform, following a deal between the Korean telco and the British Broadcasting Corporation's BBC Worldwide Channels division.

While BBC Entertainment is already on other platforms in Korea, the launch is a first for BBC Lifestyle.

"The launch of BBC Entertainment and BBC Lifestyle on SK Broadband is an important development for us," Mark Whitehead, General Manager and Senior Vice President of BBC Worldwide Channels, Asia said. "Korea is an important market in our growth strategy in Asia."