Bones is off to marketing for Ilion Animation


Giles Bones has been appointed marketing director at Ilion Animation Studios as the company prepares to unveil its $50 million "Planet One" at the Festival de Cannes.

Bones, who has handled international marketing at Lola Films and Paramount Comedy, will continue his responsibilities on Lola's big-budget "Manolete," starring Adrien Brody and Penelope Cruz. The film is in postproduction and due out this year.

"Planet One," directed by Jorge Blanco, tells the story of an alien invasion of an innocent 1950s-style planet, where the invading force is an American astronaut.

The film is co-produced by Ilion and the U.K. production, financing and sales banner Handmade Films. The CGI project, based on a script by "Shrek" creator Joe Stillman, will see Lola chief Andres Vicente Gomez serve as a producer along with former Nickelodeon president Albie Hecht.

"Planet One" looks to compete with Pixar and DreamWorks with its own innovative technology and design, according to Ilion producer Ignacio Perez Dolset.