BSkyB Unveils First Own Non-Scripted TV Project

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The untitled Sky1 show in the vein of "The Truman Show is described as a "reality soap that follows the lives of several families and life in a town across a year."

LONDON - BSkyB's in-house production team is developing its first own non-scripted TV project that is described as a Truman Show-type series.

The untitled project for Sky1 is a "large-scale stripped reality soap that follows the lives of several families and life in a town across a year," the company announced Thursday.

"Although it’s early stages, this development reflects how we want to remain flexible enough to consider ambitious in-house productions that can sit alongside our continued investment in indies," said Stuart Murphy, Sky’s director of entertainment channels. "[The show] will have enormous scale, with a sense of fun, and will offer our customers an extraordinary and unvarnished insight into British life."

He added: "Sky’s the fastest growing investor in original British production and as such it makes sense that we’d look to grow our capability to do more. Therefore we are looking to develop some non-scripted programming ideas in-house."

The first development from the in-house development team was commissioned by Phil Edgar Jones, head of entertainment at Sky.

It will be filmed with a mixture of fixed rig and single camera and "use all the techniques of reality TV and soap opera on a scale never seen before," the company said. The name of the town where it will be filmed wasn't immediately announced.

The company's in-house development team is led by Gigi Eligoloff and reports to Danny Tipping, head of programming and development at Parthenon Media Group.

In July, BSkyB announced the acquisition of independent international distribution and multi-media rights management firm Parthenon to establish a new distribution arm to market the international rights to its original content.

"The new in-house model will help generate additional revenues from Sky’s content investment from the sale of overseas rights, which will enable Sky to reinvest even more in the U.K.’s creative economy, for the benefit of customers and content makers alike," the company said.

Twitter: @georgszalai

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