Cablevision gets NFL Net tier offer


The NFL Network told Cablevision on Thursday that it would let the cable operator offer the network as a free weeklong preview under the same terms Time Warner Cable agreed to last week.

TWC's deal calls for the NFL Network to be placed, temporarily, on a digital tier that reaches 75% of its customers. The offer, made in a letter to Cablevision from NFL Network CEO Steve Bornstein, gave a deadline of today for a response by the Long Island-based cable operator so that the network can approve the necessary paperwork.

Cablevision said Thursday that it hadn't received the letter.

Thursday's offer follows a heated exchange between the two companies that played out Wednesday. The NFL Network declared that Cablevision had declined its free offer; Cablevision denied that it had declined it but instead accepted the carriage of the Texas Bowl game between Rutgers and Kansas State.

NFL Network, however, said it isn't interested in anyone carrying just the game.

A little less than two weeks ago, NFL Network offered a free preview of the channel from Dec. 24-30 (including the Rutgers game) to TWC and Cablevision. Both cablers have declined to carry the NFL Network on their systems, even after this year's start of regular-season NFL games. TWC and the NFL Network agreed to terms this week for the preview but Cablevision had not.