Cannes: Wild Bunch's Insiders, MadRiver Merge Sales Operations
Veteran foreign sales agent Kim Fox will run the new venture.
Vincent Maraval's Insiders and Marc Butan's MadRiver Pictures are merging their foreign sales operations to form a new company, IMR International. Veteran executive Kim Fox of MadRiver will run the venture.
MadRiver and Insiders, however, will continue to exist as separate independent production and financing companies. IMR will handle all titles for the two production ventures, as well as third-party titles. All told, Fox is expected to have a slate of 12 to 16 films per year.
CAA brokered the deal, which was unveiled by Maraval, Butan and Fox at the Cannes film market.
Separately, Fox will continue to run Megan Ellison's Annapurna international label.
MadRiver is a film finance, production and international sales company launched in early 2015. Butan's goal is to produce two to four director- and star-driven films a year. MadRiver's lineup includes Peter Landesman’s Watergate drama Felt, starring Liam Neeson and Diane Lane, and James Gray’s The Lost City of Z, starring Charlie Hunnam and Sienna Miller. MadRiver’s 2016 Cannes sales slate includes Hallie Meyers-Shyer’s Home Again, starring Rose Byrne, and James Gray’s sci-fi epic Ad Astra.
Maraval, CEO of European powerhouse Wild Bunch, formed the Los Angeles-based Insiders a year ago with the aim of focusing on prestige projects. Insiders' sales slate includes 2016 Cannes Film Festival entry Loving, directed by Jeff Nichols; Pablo Larrain's Jackie, starring Natalie Portman; Lynne Ramsay's You Were Never Really Here, starring Joaquin Phoenix; and David Robert Mitchell's Under the Silver Lake, starring Andrew Garfield.
"Our tastes are fully compatible, and having the benefit of his expertise and relationships throughout Europe and the world will be invaluable for us," said Butan in a statement.
Added Maraval: "Our combined experience will give a unique combination for the films we defend."