CBS books 'Novel Adventures' for webisodes
EmptyCBS Interactive is partnering with Saturn to launch a scripted Web series starring Daphne Zuniga.
The company plans eight episodes of "Novel Adventures," an online series by Jonathan Prince, the creator of A&E's "The Cleaner" and CBS' "Cane." Each episode will be presented for a 48-hour window on CBS.com, TheInsider.com and TV.com and then roll out across the CBS Audience Network. The series premieres online Nov. 3.
"Adventures" tracks four friends who embark on activities inspired by classic novels. In the first episode, the girls head out for an afternoon of deep-sea fishing honoring Hemingway's "The Old Man and the Sea."
"We get to tell great stories with an A-plus cast and crew, Saturn gets creative and seamless promotion for its new line of cars and CBS Interactive offers its flagship Web sites and Audience Network high-production-value content," Prince said. "Add to that, if successful, we have created a template for a potential broadcast or cable series to develop with our production studio, CBS Paramount."
CBS launched a flurry of online programs with the launch of Innertube in 2006. With CBS' purchase of CNET and other online properties, Anthony Soohoo, senior vp and GM of CBS Interactive Entertainment, said the company is now in a better position to launch original Web content.(partialdiff)