'Chewbacca Mom' Turned Into Action Figure by Hasbro
Candace Payne's new video already has more than 1.3 million views.
The Internet sensation "Chewbacca Mom" has come full circle — her likeness has been made into a toy by the company she showered with free press, thanks to her viral Facebook video.
Candace Payne and her family visited the Hasbro company headquarters in Pawtucket, R.I., last week and while there, she was presented with a personalized action figure — her face on Chewbacca's body.
"Isn't that hilarious?" Payne asked in a video she posted to Facebook from the toy company's headquarters. Of course that was accompanied by her joyful laugh.
That new video already has more than 1.3 million views; a drop in the bucket for the person who broke the Facebook record with more than 157 million views of the May 19 video she made of her first trying on the mask in her car.
Since the video of Payne wearing the electronic Chewbacca mask went viral, she's made appearances on numerous talk shows and gotten shout-outs from Star Wars castmembers, including Peter Mayhew, the actor who portrayed Chewie in the Star Wars saga.
Hasbro previously declined to say just how much Payne's video helped sales, but the masks flew off the shelves afterward, going for more than $100 on eBay and Amazon.