Chucky hits New York

MGM promotes 'Child's Play' anniversary edition

MGM terrorized New York last week to draw attention to the Sept. 9 DVD release of "Child's Play: Chucky's 20th Birthday Edition," distributed by 20th Century Fox.

The studio dispatched 20 life-size Chucky "dolls" to roam Manhattan, where they pretended to assault commuters, hit up LL Cool J outside MTV's TRL Studios and danced to Jessica Simpson on the Good Morning America plaza.

The stunt spread on such viral video sites as YouTube and FunnyOrDie.