Cinedigm Launches Paid YouTube Channel for Docurama
The channel ties in with a documentary series currently in theaters.
On Thursday, Cinedigm launched its first curated online YouTube channel, Docurama.
Docurama online airs feature length documentaries from the Cinedigm library of about 1,250 documentary films, about a quarter of which are new or recent releases, for a monthly subscription fee that is initially $2.99.
The documentaries include Oscar nominee Hell and Back Again, Happy, Transcendent Man, Woody Allen: A Documentary, Hungry For Change, King Corn, and Sing Your Song: Harry Belafonte.
The paid YouTube channel also offers bonus content, including filmmaker interviews, behind-the-scenes footage and other short-form material not in theaters.
Docurama is the first of a series of channels planned by Cinedigm online to repurpose their large film and documentary library.
"This is the start of our foray into the curated channel business," said Chris McGurk, Chairman & CEO of Cinedigm. "Leveraging our library of independent digital rights – the largest in the world – makes this a natural evolution for us and we expect to launch additional curated channels in the near future."
The announcement arrives as Docurama series documentaries are released in movie theaters, beginning in April 22 and continuing through June 16.
The documentary films playing special in-theater engagements are G-DOG, Freida Mock’s profile of Jesuit Father Gregory Boyle, founder of Homeboy Industries in East Los Angeles; Vivan Las Antipodas!, by Russian director Victor Kossakovsky; The Fruit Hunters, by Yung Chang (Up The Yangtze) and featuring actor Bill Pullman; The World Before Her, Nisha Pahuja’s film about two competing visions for young women in India; Charge, from the director of Faster and Fastest (Mark Neale), and narrated by actor Ewan McGregor; Ping Pong, following eight senior citizens as they compete for table tennis gold; and London: The Modern Babylon, by Julien Temple (Joe Strummer: The Future is Unwritten).