Cinedigm Taps Paul Gardner to Head Up Canadian Division

The hire comes as U.S.-based group shifts to content aggregation and distribution

Cinedigm has named Paul Gardner to the new position of managing director Canada, charged with overseeing local content distribution.

Gardner, most recently a consultant for Cinedigm, as part of the Cinedigm Entertainment will handle among other duties a DVD distribution deal with Universal Home Entertainment Canada.

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"We are delighted that he (Gardner) will now move in house to manage and guide our theatrical, DVD, VOD, SVOD, digital and broadcast business in the territory," Cinedigm Entertainment president Bill Sondheim said in a statement Wednesday.

Gardner completed earlier senior exec stints at Cineplex Entertainment, Artisan Entertainment and Lionsgate Entertainment. His Canadian appointment comes as Cinedigm continues a shift to aggregating and distributing content to theaters and over digital platforms.