Controversial 'Diana' Poster Removed From Outside Parisian Tunnel

The "Diana" poster that was removed.

The promotional image unintentionally had been placed across from the scene of the princess' fatal car crash.

PARIS – French distributor Le Pacte has removed a promotional poster for the film Diana that had been on display outside a metro station just steps away from the entrance to the tunnel where the car carrying the princess and boyfriend Dodi Fayed crashed in 1997.

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“It was requested that the poster be removed Monday afternoon, and we received confirmation that it had been removed Monday evening,” said a spokesperson for the company.

Since the placement of the poster caused an uproar in England over the weekend, Le Pacte asked international outdoor advertising behemoth JCDecaux to remove the photo showing Oscar nominee Naomi Watts in pearl and sapphire jewelry with a tagline in French that read: “Discover the woman behind the legend.”

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The poster -- one of more than a thousand displayed all over the city and lining the tunnels of Paris' extensive metro system -- had been placed there in what La Pacte billed an “unfortunate coincidence.” The poster was at the south exit of the Alma-Marceau station, just across from the Flame of Liberty, which marks the tunnel’s entrance. The gold-leafed statue has become the de facto memorial for the princess since her untimely death 16 years ago, and several bouquets of flowers could be seen there on Monday.

The film, which received poor reviews in Great Britain, will open Wednesday in France.