Dana Archer upped at DDA PR firm

Named senior vp; will manage Los Angeles office

Dana Archer has been promoted to senior vp at DDA Public Relations by the firm’s new owners, CEO Lawrence Atkinson and COO John Stannard.

Archer, who reports to Atkinson and Stannard, is joining the six-person DDA executive board. She will have full managerial responsibility for DDA’s Los Angeles office.

Archer, in turn, has promoted Christelle Dupont to senior publicist, Clifford Ng to international publicist and Manuela Ruggeri to new business coordinator.

Senior staff members vp Mariangela Hall and global operations manager Kimberlie Traceski continue in their current roles.

“We felt the time was right to appoint a new leader for our North American operation, and in the short time Dana has been with us, she has demonstrated exactly the kind of dynamic management style that we recruited her for,” Atkinson said.

Archer joined DDA in 2009 as vp corporate entertainment.