Dawson named lead detective in 'Gemini' unit


Rosario Dawson is venturing into digital entertainment, partnering with Stan Rogow, Brent Friedman and Jeff Sagansky to produce and star in "The Gemini Division," an online live-action motion-capture animation sci-fi series.

Dawson also is attached to star in and produce potential TV series, feature film and game versions of "Gemini."

Rogow, Friedman and Sagansky's company, Electric Farm Entertainment, will produce 100 three-minute episodes of "Gemini," which will star Dawson as a New York cop investigating the bizarre murder of her husband and who uncovers a global conspiracy involving the creation of simulated live forms that have assimilated with the unsuspecting public.

Rogow, Friedman and Sagansky, who are producing the project with Dawson, approached the actress with the idea for "Gemini" after she lent her voice to the trio's first Internet series, "Afterworld."

The futuristic 2.5-D-animated "Afterworld" was acquired for international distribution by Sony Pictures Television International, which is launching it globally on mobile, broadband and traditional TV.

Dawson is not a stranger to the sci-fi genre. She created the comic book "Occult Crimes Taskforce" and is developing a feature based on it with the Weinstein Co., to which she is attached to star and produce.

"We were kindred spirits," Rogow said. "She is a really strong creative talent, and we are happy to have her as part of the team."

Rogow — a prolific producer of children's series whose credits include "Lizzie McGuire," "State of Grace" and "Shannon's Deal" — teamed with game writer Friedman ("Command & Conquer: Tiberium Wars") and former TV and film executive Sagansky a year and a half ago to pursue entertainment opportunities in the digital world. He never looked back.

"I can't think about doing anything that would start in the traditional TV model," he said. "It's so interesting to start an idea on the Internet; it's an opportunity to interact with your audience in a different way, to build fan base. It's a new creative form and a new business model."

Last week, Dawson signed on for DreamWorks' thriller "Eagle Eye." The actress, who most recently appeared in Quentin Tarantino's "Death Proof" of the double feature "Grindhouse," can be seen onscreen in "Descent," the first film produced under her production banner, Trybe Films.

Dawson is repped by ICM, Untitled Entertainment and attorney Carlos Goodman.