DDA PR Adds Two Executives

Alice Zou, formerly of MPRM Communications, and Alyssa Grinder, who leaves Allied Integrated Marketing, have joined L.A. office.

Alice Zou and Alyssa Grinder have joined DDA Public Relations' domestic publicity division in Los Angeles.

Zou, who previously worked at MPRM Communications, is joining DDA as a senior account executive while Grinder, who was at Allied Integrated Marketing, is joining as an account exec.

Both will report to senior vp Dana Archer, who runs the Los Angeles office.

Zou will be responsible for DDA's existing corporate and domestic film clients while Grinder will be handling international and domestic theatrical campaigns.

With their addition, DDA plans to expand services to include domestic film representation at various U.S. and international film festivals.