E! boosts online vid news


NEW YORK -- E! Entertainment Television will expand its online offerings, presenting at least 12 news videos per day on broadband and mobile phones, the Comcast Corp.-owned network said.

The initiative, dubbed E! News Now, will consist of daily one- to two-minute celebrity news videos with the capability to be produced around the clock. The reports will appear on the Vine @ E! Online and other online destinations as well as mobile networks.

Actress Valery Ortiz ("South of Nowhere," "What About Brian") and Life & Style Weekly editor-at-large Ashlan Gorse, the former host of MTV's "Made," will host the segments.