Endemol chief creative officer steps down

Paul Romer will be replaced by a three-person board

LONDON -- Endemol chief creative officer Paul Romer is parting company with the global reality producer after 15 years, the company said Monday. He had been in post since 2009.

Romer was part of the original creative team behind "Big Brother" and exec produced early series of the show alongside John de Mol when it launched in the Netherlands.

He will be replaced by a new creative board made up of Tim Hincks, CEO of Endemol U.K., David Goldberg, chairman of Endemol North America and Endemol Group president Marco Bassetti.

The shift reflects the fact that recent Endemol successes including "The Money Drop" and "101 Ways To Leave A Gameshow" have been launched in the U.K. market and then rolled out to the U.S. and internationally.

As part of the restructure, Iris Boelhouwer has been promoted to managing director of creative operations, coordinating the producer's creative operations around the world.

The newly formed creative board will oversee development and ramp up Endemol's ability to roll out its formats across the network. Last year the producer created 200 new formats – and is attempting to synchronize more of its creative processes around the world.

Endemol Group chairman and CEO Ynon Kreiz said the changes would help leverage the company's top creative talent.

"David and Tim's teams in the US and the U.K. are behind some of our most recent global hits including "101 Ways To Leave a Gameshow," "The Money Drop" and "Wipeout," he said. He paid tribute to Romer, Kreiz saying the exec had an "outstanding track record."