Facebook Exploring Expansion Into China

Mark Zuckerberg

"We are currently studying and learning about China," the company tells Bloomberg News.

Facebook is eyeing an expansion into China, Bloomberg News reported.

The social media site's executives have held discussions with potential partners about how to make inroads into the nation, sources told Bloomberg, emphasizing that the talks at this point are exploratory in nature.

China is home to more than 457 million Internet users, but the nation's government blocks websites including Facebook, Twitter and YouTube. To access the site, citizens use private-network services to go around firewalls.

"We are currently studying and learning about China as part of evaluating any possible approaches that could benefit our users, developers and advertisers," Facebook told Bloomberg.

In December, CEO Mark Zuckerberg traveled to China, where he met with Internet companies Baidu and Sina Corp. as well as China Mobile chairman Wang Jianzhou, who said the two discussed the "possibility of cooperation." But Zuckerberg at the time said he was on vacation in China.

Facebook currently has more than 500 million users around the world. In February, the company announced that it was opening an office in Hong Kong.