Facebook now number one in India

Beats out Orkut for top social networking spot

NEW DELHI -- Facebook has beaten out competitors like Orkut and Yahoo! to become the top social networking site in India with 20.9 million visitors in July this year, according to research firm comScore.

India, which was one of the few countries where Orkut retained the top spot among social networking websites, now has more people logging on to Facebook.

Facebook grabbed the number one ranking for the first time in July with 20.9 million visitors, up 179% over a year ago, comScore said in a statement, while Google’s social networking platform Orkut registered a growth of just 16 per cent with 19.9 million visitors in July.

This was followed by Indian site BharatStudent with 4.4 million visitors (up 3%) and Twitter.com (3.3 million), while Yahoo! owned two of the top ten social networking sites, Yahoo! Pulse (3.5 million visitors) and Yahoo! Buzz (1.8 million visitors).

According to the report, more than 33 million Internet users (aged 15 and older) in India visited social networking sites in July. With this, India now ranks as the seventh-largest market worldwide for online social networking, after the U.S., China, Germany, Russia, Brazil and the U.K.

“The social networking phenomenon continues to gain steam worldwide, and India represents one of the fastest growing markets at the moment,” said comScore executive vice president (Asia-Pacific) Will Hodgman.