Fifth Harmony Stars in Latest Candie's Campaign

Fifth Harmony - AMA - Show - Getty - H - 2016
Kevin Winter/Getty Images

Because five new faces are better than one.

For teen pop stars, becoming a Candie's girl is basically an official "you've made it" welcome from Hollywood. With past campaign stars including the Britney Spears, Hilary Duff, Vanessa Hudgens, Lea Michele, Hayden Panettiere and most recently, Bella Thorne, a deal with the hot pink-friendly juniors label is big deal. 

And for its latest campaign, the brand recruited not one, but five new faces. The girls of Fifth Harmony revealed their #5HxCandies campaign today, sharing photos of the glammed-up girl gang on Instagram

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The "Worth It" singers — who were founded under the guidance of Simon Cowell in 2012 after failing to progress as individuals on The X Factor — modeled the '90s inspired collection of plaid mini-skirts, oversize pearls and platforms against Candie's signature pink backdrop. 


A photo posted by candiesbrand (@candiesbrand) on