Fincham to grill Ofcom's Edwards at TV fest

TV director of television to hold interview at Edinburgh fest

LONDON -- He's maintained a studiously low profile as ITV's director of television, recently stepping back from overseeing ITV's digital channels in favor of concentrating on the output of core network ITV1.

But now ITV's Peter Fincham is to take the stage at this year's MediaGuardian Edinburgh International Television Festival -- but will adopt role of inquisitor rather than interviewee, subjecting Ofcom chief executive Ed Richards to questions about how the media regulator is run.

Fincham, who blasted media regulators in his 2008 MacTaggart lecture, will no doubt confront Richards over the power and role such organizations play over the U.K.'s creative sector.

Last year he told an audience of executives and producers that Ofcom's view of entertainment was "a recipe for the niche, the marginal, the worthy," adding that "the medicine they (Ofcom) are ministering may be as likely to kill as cure it."

The Festival runs Aug. 27 - 30.