Former Fox, Shine Executive to Lead Time Inc. Online Video Push

Courtesy of Time, Inc.
Time Inc. CEO Joe Ripp

Emiliano Calemzuk and his new company, Rampante, will help the former Time Warner publishing unit create a video library

Time Inc., the former magazine unit of Time Warner, said Tuesday it has struck a deal with TV industry veteran Emiliano Calemzuk and his newly formed company, Rampante, to establish a development and production unit focused on creating a multiplatform video library.

Rampante will also work with Time Inc. to develop distribution models for its long-form video.

Before launching Rampante, Calemzuk spent two years as CEO of Shine Group Americas until 2012. A veteran of News Corp., Calemzuk earlier served in a number of senior roles across Rupert Murdoch's conglomerate before its split, including president of Fox International Channels Europe and president of Fox Television Studios in Los Angeles. The slate he developed there included Burn Notice, White Collar and The Killing.

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“We are expanding our video strategy to leverage the breadth of our portfolio in a cohesive, high-volume way," said Time Inc. chairman and CEO Joe Ripp. "By partnering with Emiliano, we are gaining experience in television production and international channel distribution. Moreover, without taking on unnecessary overhead, we will have an immediate presence in Los Angeles."

He added: “This is a natural extension of our digital video efforts where we have experienced terrific growth in revenue and content output over the past year. It offers us the flexibility to own intellectual property and distribute it through different business models, including SVOD and linear TV, both in the U.S. and around the world.”

The company didn't immediately detail any content plans for its video push.

Said Calemzuk: “After spending time with executives and editors, I am convinced that the strength and depth of the Time Inc. portfolio has the potential to lead the long-form digital video world in the decades to come. I also look forward to assisting Time Inc.'s management in developing strategies to evolve the subscription model for the next generation of consumers."

Twitter: @georgszalai