France's Banijay acquires Zig Zag

British indie company's clients include BBC, ITV

PARIS -- Gallic production and distribution firm Banijay Entertainment is continuing its global shopping spree with the acquisition of British indie company Zig Zag Prods., the Paris-based Banijay said Friday.

Founded in 1999 by Danny Fenton and Kevin Utton, Zig Zag has more than 400 hours of programming under its belt for U.K. and international markets. Zig Zag's production range spans factual entertainment, docusoaps, game shows and reality TV for clients such as the BBC, ITV, Channel 4, Five, Sky, ESPN and Virgin Media Television.

Banijay has also snagged Zig Zag subsidiary and digital creation agency HooHah, who specialize in shortform and branded entertainment content. The Zig Zag acquisition is part of Banijay's worldwide acquisitions strategy after the production company bought Nordisk Film TV in October and launched new stateside hub Angel City Factory with veteran reality producers Chris Cowan and Jean-Michel Michenaud in July.
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