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“Hi, I’m Eric Buterbaugh and I love women.”
That’s how the celebrity florist kicks off a new YouTube clip to announce his #RADforWomen campaign to benefit the Center for Reproductive Rights. After he declares his love for the opposite sex, Buterbaugh explains why. “Women inspire me. Women support me,” says Buterbaugh, who counts Madonna, Gwyneth Paltrow, Jessica Alba and Demi Moore as friends and clients. “If it were my dream, women would be in charge of everything.”
But since he’s in charge of his business, Buterbaugh got to thinking what he could do to help bring about change during 2020 in a way that would be meaningful. The answer? Creating floral vagina sculptures to benefit the Center for Reproductive Rights.
The creation, which comes in three color schemes, sells for $250 on Buterbaugh’s website with 100 percent of the proceeds going to the cause. About that, per a press release about the initiative, the arrangements are custom designed to “raise awareness around three immediate threats to women’s health: maternal health inequities, women’s healthcare protection, and the upcoming SCOTUS decision.”
“It’s beautiful and it is inspiring. Everyone that saw it, it took their breath away,” he says. “Really this is about creating a dialogue around marginalized groups of women and women that don’t have the access or the help.”
Many have been able to take a peek after last weekend when stars like Paltrow, Moore, Elizabeth Banks, Miley Cyrus, Gabrielle Union, Kate Hudson and Olivia Wilde all shared shots of the arrangements on social media.
“We hope that by posting photos of these gorgeous florals and sharing information that affects millions of us, we can help shine a light on critical healthcare issues women face every day,” said Carineh Martin, co-founder of RAD. “Arianne [Phillips], Eric and I want to reinforce the fact that reproductive rights are fundamental human rights and we won’t stop fighting until we are protected and our healthcare is safe.”
It’s been a big year for floral vagina sculptures. Paltrow kicked off the trend in January, posing in front of a giant wall of flowers to launch her The Goop Lab series for Netflix.
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