Dr. Oz Portrait - P 2012
Dr. Phil remains the top talk show for the seventh week running, but he isn’t the only doctor with a prescription for syndicated success.
Steady in fourth place among talk shows, Dr. Oz was up a smart five percent over the previous week to a 2.3 household rating (an average of about 2.9 million viewers a day) according to Nielsen data for the week beginning Oct. 22. Oz pulled a steady 1.2 rating among the key demographic group of women 25-54 (the same as the prior week).
Dr. Phil, from CBS Television Distribution, continues to have great success this season. He had a 3.0 household rating (3.9 million viewers a day) and a 1.7 rating in the key demo, equaled only by Ellen among talk shows.
Ellen, from Warner Bros. distribution, was the third highest-rated talk show with a 2.4 rating (3.2 million viewers a day), up an impressive nine percent over her performance the prior week.
Live With Kelly & Michael retained the second position among talk shows — even though its 2.5 household rating was down four percent. Live equaled its highest rating among women 25-54 in eight months, with a 1.5. The show is up over last year at the same time by 20 percent among women 18-49 and up seven percent in women 25-54. That is impressive because it compares to a period last year when Regis Philbin was wrapping up his run on the show.
Taking fifth place among talk shows was Maury with a 2.1 household rating (almost 3 million viewers a day) and a 1.4 in the key demo.
Katie was sixth among all talk shows and continues to be first among the freshman syndicated programs. Katie had a 1.9 household rating (2.5 million viewers a day) and a 1.0 in the key demo (up 25 percent from the prior week).
Among other new talk shows Steve Harvey had a 1.2 household rating, down eight percent from the prior week; while Jeff Probst and Ricki Lake both had 0.7 household ratings. Trisha Goddard had a 0.5 household rating.
While Ricki and Probst tied in the numbers, the trends were the opposite. Probst was flat in the key demo with a 0.4 while Ricki was up 25 percent to a 0.5 rating with women 25 to 54.
Despite preemptions for the presidential debate, Entertainment Tonight remained the top entertainment magazine show with a 3.9 household rating, up three percent over the prior week and compared to the same week last year.
Access Hollywood was also up. It had a 1.6 household rating, growing seven percent over the prior week. Extra was up seven percent to a 1.5 rating.
Access Hollywood Live, an entertainment-oriented talk show which is being rolled out slowly, had a 1.0 household rating, which was up 11 percent over its November 2011 Sweeps performance. It was up 14 percent in the key demo, a 33 percent jump from the November 2011 Sweeps.
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