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The Fusion Network, aimed at Hispanic millennials who speak English, has named Isaac Lee its CEO, in addition to his job as president of Univision News.
Lee will oversee all programming and business for Fusion, which is a joint venture of Univision and the ABC Network. It’s set to launch on Oct. 21.
Beau Ferrari, who has been acting as CEO during the development of the network, will continue to work at Fusion. Lee praised Ferrari for “putting in place the building blocks for this network’s long-term success.”
“Isaac is one of the most creative executives I know,” said Randy Falco, president/CEO of Univision Communications. “His innovation and commitment makes him the right person in this expanded role.”
“Isaac is a visionary and a true leader,” said Anne Sweeney, co-chair, Disney Media Networks and president of Disney/ABC Television Group. “We are delighted that he’ll now bring his energy, passion and programming genius to Fusion full time.”
“Isaac has been a tremendous partner in this endeavor since its inception,” said Ben Sherwood, president of ABC News. “His deep understanding of content that is relevant to Latinos and millennials will be critical as we bring together diverse cultures, voices and viewpoints to serve this influential and growing audience in the months and years ahead,” he continued.
Fusion is described as a network offering news, pop culture and lifestyle programming over both cable TV and digital distribution platforms.
A native of Colombia, Lee worked for the Colombian magazine Revista Semana. In 2001, he founded the English-language business magazine Poder.
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