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Celebrities and fans alike clicked to buy iTunes’ official version of Jay-Z and Kanye West’s rap collaboration, Watch the Throne, which went on sale via Apple’s digital download store Monday. And, while the physical album won’t drop until Friday, listeners are already weighing in.
The Roots’ drummer Questlove took to both Twitter and his blog to share his thoughts on the new album and also the influx of social media reactions. “im getting a rush/kick outta everyone in the twittersphere weighing in on #WTT its like watching drought fiends spotting that last crack rock behind the couch on the floor praying to god to get a jones,” he wrote, before cautioning that he wouldn’t call the venture a “classic” just yet.
Parks and Recreation‘s Aziz Ansari gave Monday the hashtag #ThroneDay and tweeted a series of jokes and observations, but not before warning followers: “If you aren’t a fan of tweets quoting Watch the Throne lyrics, you may want to unfollow me. #WATCHTHETHRONE”
#Who Gon Stop Me, slang for one of the album’s songs “Who Gonna Stop Me” even became a national trending topic.
But, fans’ reactions on Twitter were mixed.
“I’ve been listening to #WTT all day. I’m gonna have this whole album memorized by the end of this week.” wrote Bakithi Nkomo
“Watch The Throne is incredible.”Who Gon Stop Me” is the must-hear track of 2011″ said Sam Filby.
“My body has a weird reaction to great music. Watch The Throne…I heard the first track…my stomach and my heart hurts. I need a hard copy,” said Erika Kim Grant.
“Kanye is one of the most consistent rappers ever. Def in my top 3 of all time. Watch the throne continues his legacy” tweeted Macklemore.
But user Chudi_S was was less enthusiastic, saying “Some of the beats on Watch The Throne are zoners though, WhoGon Stop Me”.
“WTT is great but not ALL THAT .. yall gotta learn to control your euphoria, calling it a classic right away is reaching,” critiqued Hoopstar.
“Lyrically WTT is good. Production wise its average (in comparison to previous music from its producers). Time’s taking its toll IMO,” observed Chaise Marcel.
Radio personality Peazy Baby even said, “If I could give this album it’s numbers just based on tweets, we’d be back to selling 9 milli like the old days. #WTT”.
And while it may not move nine million records, it did jump to the top spot on iTunes in 23 countries (including both the U.S. and U.K.) its first day.
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