Women were out in full force on Saturday to celebrate the signing of the Rome Film Festival’s gender parity pledge.
Organizers and supporters of the pledge celebrated with a cocktail hour before the premiere of Desiree Akhavan’s The Miseducation of Cameron Post, with director and ReFrame ambassador Paul Feig and Kirsten Schaffer, executive director of Women in Film, Los Angeles, in attendance.
More than 100 men and women in the industry then took to the red carpet to pose with an enlarged copy of the pledge.
Women in Film, TV and Media Italia and activist group Dissenso Comune initially approached Fondazione Cinema per Roma vp Laura Delli Colli with the pledge, who was immediately receptive to signing.
Started by the 5050×2020 movement in France, the pledge calls for the Rome Film Fest to be transparent in all data about festival submissions and board members and to work to reach 50/50 gender parity in the fest’s executive leadership.
“In the spirit of a proper attention to gender equality and in the belief that quality does not have labels or quotas, but that it is necessary to offer equal opportunities and impulse to women’s creativity in every field of cultural enterprise, we confirm our commitments within the limits of our mandate,” read the pledge.
The document was signed by Delli Colli as well as Dissenso Comune’s Sonia Bergamasco and Alba Rohrwacher and Women in Film, TV and Media Italia’s Kissy Dugan and Margherita Chiti.
Feig and Schaffer are also participating in Rome’s MIA Market to explore how ReFrame, a partnership between Women in Film and the Sundance Institute, can be applied to Italy. ReFrame focuses on promoting concrete steps for achieving gender parity in the industry, with a 14-point road map to achieve greater inclusivity at every stage of a film’s development and production.