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The makers of Schick Hydro have joined the growing ranks of advertisers pulling out of MTV’s controversial program Skins.
The company announced it was joining Subway, H&R Block, Taco Bell, Wrigley, and GM in pulling out ads.
A Schick rep told TMZ: “After ‘Skins’ on MTV aired last week, the makers of Schick Hydro decided not to advertise during the program because some of this show’s content is not aligned with Schick corporate guidelines.”
On Monday, a rep for Subway told The Hollywood Reporter that the sandwich chain “will not be advertising on [Monday’s] episode.”
Steve Morrison, the CEO of All3Media, the British-based company behind the program, told a NAPTE audience that he has “no idea” why advertisers are pulling out of the program.
Show creator Bryan Elsey also issued a statement to MTV defending the show.
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