Taylor Swift to Headline Amazon Prime Day Concert

Amazon Music announced on Thursday that Taylor Swift will headline Amazon’s Prime Day concert on July 10.

Swift will be joined by other top-charting artists such as Dua Lipa, SZA and Becky G. Jane Lynch will host the event, which will be available exclusively to Prime members and will be streamed live on Amazon Prime beginning at 9 p.m. ET. Following the concert, select performances will be available to watch on demand for a limited time on Prime Video.

The live stream will give at-home audiences in over 200 countries the opportunity to watch the concert from a front row perspective.

“We can’t wait to celebrate Prime Day with an extraordinary night of unforgettable performances, for members around the globe,” said Amazon Music vp Steve Boom in a statement. “Prime Day brings members the best of both entertainment and shopping. To celebrate, we’ve curated a lineup across multiple genres with performances from artists our customers love. We’re looking forward to celebrating Prime Day with this can’t-miss, one-of-a-kind event.”

Swift is currently promoting her upcoming seventh studio album, Lover, which will be released on Aug. 23. She is expected to perform its first two singles, “ME!” and “You Need to Calm Down,” as well as her hits from past albums.

The event will take place before Prime Day, which will run July 15-16. Prime Day offers members the best shopping and entertainment deals on the website, available for 48 hours.

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