The Apple Watch Is Getting an Hermes Update

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Apple's Hermes Watch

The French fashion house is injecting serious style into Apple's wearable gadget.

Apple is getting into the luxury fashion game and looking to appeal to those who want a more elegant style of the uber popular Apple Watch.

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Announced Wednesday, hand-stitched leather versions of the brown and blue watch straps — complete with a face designed by Hermes — will be available in select stores by October, though no price has been announced yet. In addition to this designer collaboration, the company also announced that it is releasing a new rose gold and anodized aluminum version of its Sport Watches ($349).

Check out the video below for more details on the collaboration.