History Channel moves to Poland, Hungary


CANNES -- A&E has launched new local-language versions of its popular History Channel in Poland and Hungary, marking the beginning of what the network said will be a rapid rollout across the fast-growing Eastern European market.

In both territories, the History Channel is going out as an HD service and in standard definition. The new channels will be managed under the History Channel U.K., a joint venture between A&E Television Networks and U.K. pay TV giant British Sky Broadcasting.

The History Channel U.K. already operates local versions of the documentary network in Scandinavia, Benelux, Central Europe, Africa and Greece.

A&E said it expects to announce further channel launches in Eastern Europe in the coming months.