The Hollywood Reporter Announces New Hires

Expanded coverage in TV, Music, Tech and Awards.

The Hollywood Reporter announces a number of notable hires as part of its final preparations to launch a new weekly edition Nov. 3.

Matthew Belloni has been promoted to news editor. In his new role, he will lead the newsgathering across all departments for both the weekly edition and A former entertainment attorney, he also will continue to edit The Reporter's popular legal blog, THR, Esq., which has become a destination for breaking entertainment law news and analysis of the cases, trends and personalities in Hollywood law. Belloni has also contributed to EsquireDetails and other magazines. He will continue to organize the Roundtable Series with Stephen Galloway and edit the annual Power Lawyers issue. (He will no longer be editing special issues.)

Marisa Guthrie, a reporter at Broadcasting & Cable since 2007, will become The Hollywood Reporter's senior writer-television, joining TV editor James Hibberd. Among other parts of the business, Guthrie will cover television news from The Reporter's expanding New York offices. Before B&C, she covered television for the New York Daily News and the Boston Herald and commented on the business on television for CNN's Reliable Sources, Countdown With Keith Olbermann, Entertainment Tonight, The CBS Evening News and Good Morning America.

Shirley Halperin joins The Hollywood Reporter as music editor. Halperin has covered the music business as a senior writer for Entertainment Weekly and most recently wrote about American Idol full-time for the Los Angeles Times while also contributing to Rolling Stone. She's the author of three books, all published by Harry N. Abrams: 2008's Pot Culture (currently in its ninth printing), the just-released Reefer Movie Madness: The Ultimate Stoner Film Guide and the forthcoming American Idol: The Official Backstage Pass (out April 2011) celebrating the show's 10th anniversary. Halperin will cover all aspects of the music business from distribution to film scores. She will also launch several columns and blogs, including "Idol Worship," devoted to American Idol.

Bryan Alexander became managing editor-digital for the launch of's redesign Oct. 15. He will lead the site -- which has had steep growth in traffic in recent months, hitting 2.3 million uniques in the month of September, according to ComScore -- and report for the weekly print edition as well. Alexander was most recently an entertainment correspondent for Time magazine, a contributor to AOL's PopEater and a blogger on television and movies for NBC. He began his journalism career with People magazine -- a stint that included eight years as London bureau chief and three as the Los Angeles bureau's deputy chief.

Joining the magazine's film reporting staff is Tim Appelo, known for his writing on Hollywood for Premiere, The Observer (London), The Nation and IndieWire's Thompson on Hollywood and on television for TV Guide, and Rolling Stone. He was Entertainment Weekly's founding video critic and worked as's entertainment, bestsellers and video-on-demand editor. He is the author of Ally McBeal and Gus Van Sant: Interviews, which is forthcoming. He will report for's Awards Watch page -- a part of the Reporter's awards coverage being led by Gregg Kilday and Stephen Galloway with their weekly column "The Race."

Carolyn Giardina expands her association with The Hollywood Reporter, becoming contributing editor -- tech. She will cover postproduction and technology -- including such topics as innovations in stereoscopic TV, Blu-ray and film restoration and preservation, as well the impact of gadgets on the lives of the magazine's entertainment business audience. In addition to her past contributions to The Hollywood Reporter, Giardina has written for British Cinematographer, Film & Video, Shoot and the Society of Motion Picture and Television Engineers Motion Imaging Journal. She was also a contributing writer to the second edition for the book The Guide to Digital Television. She will also contribute to The Hollywood Reporter's "Awards Watch," covering the crafts, including cinematography, editing and animation.

Merle Ginsberg joins The Hollywood Reporter as a senior writer covering Hollywood social mores and fashion and reviving the title's legendary "Rambling Reporter" column for the new weekly. She has written for W Magazine, Women's Wear Daily, Harper's Bazaar, The New York Times Magazine and The Daily Beast. Ginsberg is the author of the bestselling book Confessions of an Heiress and the design book Hip Hollywood Homes. She's also appeared regularly on Entertainment Tonight, CNN, MSNBC and The Today Show as a fashion expert. She was most recently the editor-in-chief of the Hollywood fashion website and a judge on Logo TV's RuPaul's Drag Race.

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