The Hollywood Reporter names new publisher
Former OK! Magazine publisher Lori Burgess selected
Burgess has been publisher of OK! Magazine since October 2008. There, she dramatically enhanced the brand's profile in Hollywood and made it one of the industry's top ad- revenue performers.
Before joining OK!, Burgess was senior vp and publishing director at luxury publisher Niche Media. Under her leadership, the company grew from four to 16 magazines (including Gotham, Hamptons and Los Angeles Confidential) in 10 markets.
"Lori has an exceptional track record growing business and delivering results," Beckman said. "This ability combined with her entertainment and luxury marketing experience make her the perfect person to helm The Hollywood Reporter."
Said Burgess: "I believe in brands and I am excited about extending the reach of this iconic brand, broadening the distribution platforms and the formats of the magazine -- and attracting tastemakers and influencers." The job, she added, is about "creating magic" in what she called "the sexiest industry on the planet."
A publishing-industry veteran, Burgess' other positions include vp and publisher at House & Garden, vp and publisher at Elle, publisher of Mademoiselle, publisher of Seventeen and management positions at YM Magazine and USA Today.
In many of these positions, Burgess often worked directly with the entertainment industry: celebrities, the television and music business and moviemakers.
Now based in New York, she holds a bachelor of arts from Penn State, with an emphasis in journalism and business.
She replaces Eric Mika, who left the company at the end of last month.