Hulu Adds to Film Library With Magnolia Pictures Deal

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Hulu head of content Craig Erwich

Movies from the distributor will stream on Hulu exclusively following their theatrical run.

Hulu is building out its film library through a new deal with Magnolia Pictures that will give it exclusive streaming rights to the distributor's movies after their theatrical run. 

The deal grants Hulu the pay one window streaming rights to upcoming Magnolia films. It will bring new titles to Hulu in the second half of 2017. 

Magnolia, known for Blackfish, Jiro Dreams of Sushi and Melancholia, currently lists James Baldwin documentary I Am Not Your Negro and Cezanne et Moi among its upcoming releases. Many of Magnolia's older titles, including Blackfish and Melancholia, are currently streaming on Netflix. 

"As we continue investing in the most valued and sought-after content, films are essential to that mix," Hulu head of content Craig Erwish said Monday in a statement. "Magnolia Pictures continuously releases thought-provoking and award winning titles that we know our viewers will love." 

Added Magnolia Pictures president Eamonn Bowles: "We are very proud and excited to have struck such a meaningful partnership with a great company like Hulu. We look forward to the continued mutual growth of our companies." 

Hulu has been adding to its film library over the last year through a pay-one licensing deal with IFC Films as well as SVOD deals with Disney and Epix.