Hulu Prepping Over-the-Top Cable Bundle (Report)
The streamer is said to be nearing licensing deals with owners Disney and 21st Century Fox.
Hulu is developing a new streaming service that would act like an over-the-top cable bundle, according to a report in The Wall Street Journal.
The service is said to be similar to that of Dish's SlingTV, which offers live streams of a number of broadcast and cable networks. WSJ, citing sources familiar with Hulu's plans, reported Sunday that the streamer is eyeing an early 2017 launch for the service and is nearing agreements with owners Disney and 21st Century Fox to license their channels.
A Hulu spokeswoman declined to comment. Representatives for Disney and Fox did not immediately respond to a request for comment.
Hulu, which also counts NBCUniversal as a silent owner, currently offers a three-tiered subscription streaming service that gives its subscribers access to shows like The Bachelor and Saturday Night Live the day after they air on TV. It also streams full seasons of older shows like Seinfeld and has a growing slate of originals.
Last year, Hulu also began offering its subscribers slightly discounted subscriptions to Showtime's OTT service.
But with this new platform, the streamer would be going after customers who are looking for ways to catch their favorite shows in real-time without subscribing to an expensive cable package.
Apple tried to strike deals for a similar service last year but it did not come together. Meanwhile, Dish launched SlingTV last year with a $20 a month price point and access to a small bundle of channels, plus add-ons like HBO. PlayStation also operates a similar service, Vue, that starts at $40 a month.
Hulu is said to be considering a $40 price tag, according to the report.