India's vid game biz on fast track
EmptyNEW DELHI -- The Indian video-game industry, presently estimated at $100 million, is expected to triple to $300 million by 2009, according to figures released Saturday by New Delhi-based industry body the National Association of Software and Service Companies.
Mobile gaming leads with a current share of 58%, which is slated to rise to 70%.
While the Indian gaming industry is still nascent compared to more developed markets, NASSCOM points that India offers cost advantages on the programming side, considering that a PC game can be developed here for $500,000-$3 million compared to $6 million-$7 million in the U.S.
Another trend is the growing popularity of games based on hit Bollywood movies, such as last year's blockbuster "Don."