Indy cracks whip over DVD charts
Par's 'Crystal Skull' tops sales and rentals in bow; 'Iron Man' keeps doing solid bizParamount scored big on the national home video sales chart for the week ending Oct. 19, with "Indiana Jones and the Kingdom of the Crystal Skull" debuting at No. 1 and "Iron Man" still perched at No. 2 in its third week in stores.
The two summer theatrical blockbusters scored the same one-two finish on the Blu-ray Disc sales chart.
The fourth film in the "Indiana Jones" franchise also debuted at No. 1 on Home Media Magazine's rental chart, bumping the previous week's top renter, Fox's "The Happening," to No. 2. "Iron Man" finished in third place, the same rank as last week, after debuting at No. 1 the week ending Oct. 5.
The previous week's top seller, Disney's "Sleeping Beauty," slipped to No. 3 on the Nielsen VideoScan First Alert sales chart.
"Crystal Skull" sold significantly fewer copies in its first week in stores than did "Iron Man," according to Nielsen. Then again, the latest Marvel Comics superhero movie has been nothing short of a phenomenon on home video, fueled in part by record-breaking sales on Blu-ray.
But even on rental, "Iron Man" has shown surprisingly long legs, with activity the week ending Oct. 19 down just 19% from the previous week, the film's second in stores.
Looking ahead, Universal's "The Incredible Hulk" is poised to be the top seller this week, with sales of nearly 2 million units on Tuesday, its first day in stores, according to studio estimates. More than 14% of those sales were on Blu-ray. (partialdiff)