Jeremy Scott Signs With WME-IMG

Courtesy of WME

As creative director of Moschino, he will show the line's Resort 2016 collections at the agency's MADE L.A. event next month.

Fashion designer Jeremy Scott has signed with WME-IMG, The Hollywood Reporter has learned. He previously was with CAA.

Scott has brought his colorful, irreverent sensibility to his eponymous label, which he established in 1997, and to Moschino as its creative director. Since joining the company in 2013, the American-born designer has transformed the Italian fashion house into a favorite among pop stars, including Demi Lovato (at Monday's Met Gala), Madonna, Katy Perry and K-Pop star CL, as well as the Coachella set.

Scott's love of pop culture has led to collaborations with Cartoon Network's Powerpuff Girls, Barbie and Nintendo's Super Mario, as well as pairings with other fashion brands including Longchamp, Adidas and Linda Farrow Eyewear.

One of today's most social media-savvy designers, Scott has become a celebrity in his own right. IMG will manage his fashion dealings, while WME will handle his opportunities in entertainment, including film, television, theater and books. Last fall, he starred in Jeremy Scott: The People's Designer, a documentary by Vlad Yudin.

In a show of synergy with his new agency, Scott will unveil Moschino's men's and women's Resort 2016 collections at MADE L.A., WME-IMG's new two-day fashion and music event that seeks to boost Los Angeles' reputation in the fashion world. WME-IMG acquired the New York-based MADE, an alternative to the more established New York Fashion Week (which it also owns), last year.