Justine Bateman set for Branded Content Summit
Actress to deliver keynote address on June 4TORONTO – Actress-turned-internet content producer Justine Bateman ("Family Ties") is to deliver the keynote address at the Branded Content Summit on June 4, organizers said Wednesday.
Bateman, a founding partner of online producer FM78.tv, will topline the digital content conference in Toronto, which will also hear from Jason Rudman, director of online strategy at American Express, and Arlene Dickinson, CEO of Venture Communications.
And the Banff World Television Festival also Wednesday said it has booked PBS president and CEO Paula Kerger to deliver its opening keynote address on June 14.
Kerger is expected to expand on PBS' multi-platform strategy as itdelivers content via TV, mobile video, the Internet and interactive whiteboards in the classroom.