Kaltner tapped by Germany’s Premiere

Becomes new chief marketing and sales officer

COLOGNE, Germany -- Oliver Kaltner has moved from Sony Deutschland to German pay TV group Premiere where he will join the board as the new chief marketing and sales officer.

Kaltner will start work July 1 and report directly to company CEO Michael Bornicke, who previously ran Premiere's marketing and sales division.

Premiere's new marketing push is driven by shareholder News Corp., which holds a 22.7% stake in Premiere and is pressuring the company to broaden its subscriber base.