Katy Perry Launches Twitter Pop-Up for New Fragrance

Getting your hands on the singer's Mad Potion scent is just a tweet away.

Katy Perry knows a thing or two about the influence of Twitter (she did just put in her two cents over the Taylor Swift-Nicki Minaj feud, after all). So with that, the singer — who has 72.9 million followers — is selling her new fragrance, Mad Potion, through a Twitter pop-up shop called @KatyPerryPopUp.

Followers who want to smell like their favorite pop star can purchase the scent directly through Twitter's Buy Now card for $30, starting Wednesday.

For all you #KatyCats in the USA, @KatyPerry’s #MadPotion is available to buy now, right here!! http://t.co/x0AVWhYbi2

— Katy Perry Pop Up (@katyperrypopup) July 22, 2015

Perry first announced the launch of her magical concoction in June on — where else — Twitter. Perhaps Rihanna will take note when the time comes to promote and sell her upcoming RiRi perfume.