Kelly Slater Ends Quiksilver Sponsorship, Partners With Kering

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The pro surfer announced that he was leaving sponsor Quiksilver afer 23 years to pursue a new opportunity with Kering.

After 23 years of working with surfwear brand Quiksilver , Kelly Slater is ready to move on to a new partnership.

On Tuesday, the pro surfer announced he has teamed up with The Kering Group, which owns luxury brands like Gucci and Saint Laurent, as well as lifestyle brands including Puma and Volcom.  Slater -- who appeared as a voiceover in the 2007 animated film Surf's Up -- will become an ambassador for Kering, getting involved in some of the group's brands, reports Women's Wear Daily .

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The 42-year-old athlete also wrote on his Facebook page to make the announcement, crediting Quiksilver for supporting him and his career since 1990.

"As I contemplate the amazing opportunities I've had in life and the amount of good fortune I've encountered along the way, I’m excited to announce today that I’m embarking on a new journey. For years I've dreamt of developing a brand that combines my love of clean living, responsibility and style," wrote Slater. "So I am excited to tell you that I’ve chosen The Kering Group as a partner. They share my values and have the ability to support me in all of my endeavors. I look forward to exploring all of the new opportunities this partnership will provide, but this hasn't happened by chance, nor has it happened without an incredible amount of work by a few key individuals."

He concluded: "As I embark on this new journey, I am sticking to my gut instincts and the belief that your dreams can become reality with the right intentions. I look forward to sharing more about it soon.…"