Kendall Jenner's Vogue India Cover Upsets Social Media

Kendall Jenner -MET Gala 2017 - H 2017
Rabbani and Solimene Photography/Getty Images

What a rough couple of weeks for the model.

Kendall Jenner can't seem to catch a break.

The model's latest mishap comes in the form of her Vogue India's 10th anniversary cover, which was unveiled on Wednesday. Jenner, clad in a lace YSL dress, was photographed by Mario Testino in Jaipur, India. Testino also guest-edited the issue — his 12th "Vogue takeover," according to an Instagram post.

The cover, which was posted on Vogue India's Instagram, caused frustration among followers. User @mkpng wrote, "What the heeeeeey? Looks like there are not enough Indian models to celebrate your anniversary. Pity," while user @takecarejules asked, "seriously? on such an important cover, you put the same overhyped non-indian model. what's the point of vogue india if you're not even gonna celebrate indian people."


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Perhaps aware of the backlash, Jenner has yet to post the cover on her personal Instagram account. The model, who has previously covered Vogue U.S., Japan, Spain, Australia and Germany, did post her recent Harper's Bazaar 150th anniversary cover. Meanwhile, fellow model Gigi Hadid's Vogue Arabia cover was criticized by some for cultural appropriation.

Jenner has had a rough few weeks of bad publicity. Just last week, the model faced backlash for promoting the disastrous Fyre Festival. While Bella Hadid, one of the models hired to promote the festival, issued a statement about the chaos, Jenner has remained silent.

Jenner has also stayed mum about her controversial Pepsi ad, which caused outrage among social media users for capitalizing on and trivializing recent social and political issues. Questions about the Pepsi ad were even off-limits when she had a few interviews lined up during weekend one of Coachella, where she hosted a party with Bumble.

In an online article posted on May 5, Vogue India made a few clarifications about the cover.

"We have lined up a series of special issues for this entire year to celebrate our 10th anniversary, starting with the May 2017 Collector's Edition, which is not the anniversary issue. The actual 10th anniversary is October 2017," read the post. "In the last 10 years, Vogue India has had only 12 international covers, including Kendall Jenner, in 2017. Therefore, statistically, 90 per cent of our covers are Indian! And we are proud of that."

It continued: "India has given the world so many beautiful faces to admire. After all, we are Vogue, an international brand, and we want to give the love back by featuring some of the best international celebrities on our covers. Occasionally!"

7:20 a.m. Wednesday, May 10: Updated with the statements from Vogue India.