Licensing Expo heads to Vegas


NEW YORK -- Licensing International Expo will relocate from New York to Las Vegas in 2009, but will remain at the Jacob Javits Convention Center this year. The 2009 Licensing Show will be held June 2-4 at the Mandalay Bay Resort in Las Vegas.

"The future location of Licensing International Expo has been reviewed and debated extensively for the past several months," said Charles Riotto, president of LIMA, the International Licensing Industry Merchandisers' Association. "In the end, our board of directors felt that relocating the show to Las Vegas is in the best interest of our industry and unanimously supported (show producers and owners) Advanstar's decision. The move will ultimately provide greater growth opportunities for the show and enable us to expand in new directions to include more of the categories our industry represents. I encourage all of our members to embrace the move as a positive step for the long-term health and growth of the licensing industry."