Here! likes 'Tru' story

Acquires North American rights to Outfest's closer

NEW YORK -- Here! Films has acquired North American rights to Outfest's closing-night film, "Tru Loved."

Stewart Wade's romantic comedy stars Najarra Townsend as Tru, a new high school student with gay mothers who is mistakenly presumed to be lesbian. A date with the school's closeted quarterback and her quest to form a gay-straight alliance organization further complicates her new life in a conservative town.

Bruce Vilanch, Nichelle Nichols, Jasmine Guy, Alexandra Paul ("Baywatch"), Cynda Williams, Jane Lynch, Jake Abel ("The Lovely Bones"), Alec Mapa ("Ugly Betty") and Matthew Thompson ("Drake and Josh") round out the cast.

The film's producer, Brown Bag Productions' Antonio Brown, formed alliances with Parents, Families and Friends of Lesbians and Gays; the Gay, Lesbian and Straight Education Network; and other groups to spread word of mouth about the project.

"Loved" played at the L.A.-based film fest Monday. It will be released by Here! sister company Regent Releasing in select U.S. theaters this fall.