Louis Castle selected as InstantAction CEO

IAC gaming operation launching two new studios

NEW YORK -- Barry Diller's IAC has appointed gaming industry veteran Louis Castle as CEO of its InstantAction Holdings browser-based gaming operation.

Castle, co-founder of Westwood Studios and former creative director at Electronic Arts, will spearhead InstantAction's strategic plan, of which the goal is to further online media publishing and help developers create browser-based 3D games. InstantAction also will launch two studios.

"The future of gaming is on the Web, and forward-thinking publishers are already looking for ways to move in that direction," said Castle. "The team at InstantAction has uniquely sophisticated knowledge of both web publishing architecture and browser distribution technology, which has positioned the company at the nexus of innovation for the industry."

Castle will succeed former CEO Josh Williams, who will stay at InstantAction as chief technologist.

"As the first major native Web video game publisher that brings together developers, gamers, web publishers and consumers, InstantAction needs a leader who can seamlessly integrate all of these components and continue to push the boundaries in 3D browser-based gaming," Diller said.