Madden getting Extraordinary honor


Former NFL coach and sports broadcaster John Madden will receive The Associated Press Television-Radio Assn.'s Stan Chambers Award for Extraordinary Achievement.

The award is presented for exceptional service in broadcasting and the recipient is chosen by the APTRA board.

"John Madden's career has been nothing short of extraordinary. Here's a broadcaster who last year was given the NFL's greatest honor when he was inducted into the Pro Football Hall of Fame. In my book, he's a broadcasting hall of famer," APTRA president Hal Eisner said.

Madden coached the Oakland Raiders to victory in Super Bowl XI in 1977 and went on to become one of America's best-known and most enthusiastic football announcers.

He currently broadcasts NFL games on NBC-TV and he's also featured in daily radio segments on KCBS radio in San Francisco.

Madden has authored several books and appeared in numerous TV commercials, and his name is attached to the popular video game "Madden Football."

"Like everyone else, I see John Madden on national television and on the cover of my children's video games," KCBS Radio colleague and APTRA vp Roberta Gonzales said. "But, I also have the privilege of working on the same radio show as John and there is no one else in his league. He is truly, the best at providing entertainment and information."

The special award from The Associated Press is named after veteran Los Angeles TV reporter Stan Chambers, who has worked for KTLA-TV since 1947.

The Stan Chambers Award For Extraordinary Achievement will be presented March 3 during the Associated Press Television-Radio Association awards at Universal Studios Hollywood.