Maguire leads international unit for PHE


Dennis Maguire has been named president of international at Paramount Home Entertainment, assuming the same post he held at Buena Vista Home Entertainment until earlier this year.

Maguire reports to Kelley Avery, president of worldwide home entertainment at Paramount Pictures.

In his new role, Maguire is responsible for the sales, marketing and distribution of Paramount's home entertainment content in all countries outside of the U.S. and Canada. He also oversees Paramount's international efforts for MTV Network Properties, CBS, PBS and Hasbro, and fulfillment services for DreamWorks Animation Home Entertainment.

Maguire also will handle the division's overseas licensee business, retail initiatives and home video operations.

Avery calls Maguire "a demonstrated leader with an exceptional understanding of the home entertainment industry on a worldwide basis. He has consistently proven himself to be a driving force in the industry, from the development of the sell-through business, building strong retail relationships and overseeing supply chain management to launching new distribution models."

Maguire spent 23 years at Buena Vista Home Entertainment, working alongside Avery and several other top Paramount Home Entertainment executives. He was part of the senior management team that launched the Walt Disney Co.'s sell-through business. As senior vp sales and distribution, Maguire developed and maintained direct selling relationships with key retail accounts. As president of Buena Vista Home Entertainment International, Maguire established the company's presence in China and India and led the division to record revenue and profits.

Maguire also spearheaded Buena Vista's entree into new technologies with the industry's first download-to-own electronic business model, Movie Express, in Japan.
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