Matthew Rodriguez memorial set

He was an exec for Twentieth Television, MyNetworkTV

A memorial service for Matthew Rodriguez, senior vp marketing and creative at Twentieth Television and MyNetworkTV, who died Nov. 14, will be held at 11 a.m. Friday at the Zanuck Theater on the Fox Studios Lot.

RSVP required to by noon Thursday.

Rodriguez died at Cedars-Sinai Medical Center in Los Angeles after a brief battle with cancer. He was 39.

In lieu of flowers, family members are requesting donations in Rodriguez's name to the Downtown Dog Rescue.