Michelle Newman promoted at CBS
EmptyMichelle Newman has been upped to the newly created position of vp daytime programming and marketing at CBS Entertainment.
In her new position, she will work with senior vp daytime Barbara Bloom and will spearhead marketing campaigns for CBS' daytime series "The Young and the Restless," "The Bold and the Beautiful," "Guiding Light," "As the World Turns" and "The Price Is Right."
She will also work closely with CBS Interactive and CBS Mobile to market the CBS Daytime brand. Newman most recently served as creative director on-air promotion, daytime since joining CBS in 2003.